For parents & families

You'll know where things stand — without hovering.

Bloom runs on your own computer and walks your student from ninth grade to submitted applications. You see the honest picture — cost, progress, deadlines — while the work, and the words, stay theirs.

14-day free trial · runs at home · your data never leaves

It lives at your house

Bloom is self-hosted: your family's records stay on your computer with nightly local backups. There is no Bloom cloud to breach.

Progress, not surveillance

You see how the journey is going. Drafts and the private journal stay your student's own until they choose to share.

Your situation counts

Guidance that understands citizenship and immigration status — citizens, permanent residents, EAD, DACA, asylee, and TPS families.

Honest numbers

Data cites its source and shows its age. Estimates are labeled as estimates — we'd rather show nothing than something wrong.

The financial picture

One number you can actually plan around

Sticker prices are theater. Bloom's parent view starts from the published cost, shows the real net price for your family's income bracket — federal data where grants and aid are already counted — then subtracts the scholarships your student has actually won, and shows honest return-on-investment figures. Estimates are labeled as estimates.

An illustration of the parent financial view, not a screenshot — the real one uses your student's numbers, on your computer.

Ask Bloom

A companion that already knows what's next

Ask Bloom is the family's chat window into everything the app tracks. It opens with suggestions drawn from your student's real deadlines and progress — never a blank box — and a friendly animated flower keeps it approachable. Parents get the planning picture; the student's private drafts stay private.

The family check-in

Be the 22%.

In the national study that follows US students from ninth grade on, only 22% reviewed their education plan yearly with an adult. The students who did were more likely to complete the FAFSA and to enroll in college — and of everything the study measured, parent support was the strongest factor. Bloom's family check-ins are built to make that yearly conversation actually happen at your kitchen table.

Each quarter, Bloom proposes the date and builds the 20-minute agenda from what actually happened — new activities, the school snapshot, interest shifts, last time's goals — then reminds everyone a week out and the day before. The parent's job is to ask and listen; the goals are the student's to write.

22%

of US students review their education plan yearly with an adult

+4.6 pp

percentage-point difference in FAFSA completion associated with that yearly review

+3.0 pp

percentage-point difference in college enrollment associated with that yearly review

An illustration of a check-in agenda, not a screenshot — Bloom builds the real one from your family's actual quarter.

Source: IES / REL West analysis of the national HSLS:09 study — files.eric.ed.gov (PDF). These are associations, not guarantees — as with everything in a planning guide, your family's path is its own.

Essays & AI

The pen stays in their hand.

Bloom's essay coach helps your student find and shape their own story. It will not write the essay for them — by design, not just by policy.

  • The coach asks questions first. No draft appears until your student has shared real, specific moments of their own.
  • Every AI draft is labeled. Essays, supplement answers, and brag sheets carry an “AI draft — make it yours” badge until your student has substantially rewritten them in their own words.
  • AI-sounding prose gets flagged. Bloom points it out as a weakness to rework personally — it refuses to auto-rewrite.
  • College AI policies, in view. Each school's own rules — Common App, the UC system, Caltech, Georgia Tech, and more — appear right in the essay workspace, dated and linked to the official source.

The engagement pledge

Built to be put down.

Most software aimed at teenagers is engineered to keep them there. A peer-reviewed audit that browsed the 17 major social platforms as a 17-year-old found engagement-prolonging design on every interface examined — patterns the researchers sorted into pressuring, enticing, trapping, and lulling. Bloom promises the opposite, in writing:

No streaks, no guilt
Miss a week and nothing breaks, resets, or scolds. The work simply waits, and the plan adjusts.
No pressuring
Every reminder traces to a real deadline — a test date, an application, a scholarship. Bloom never manufactures urgency to bring anyone back.
No enticing
No feeds, no autoplay, no surprise rewards. Nothing here is designed to earn one more scroll.
No trapping
Closing the app takes one click, and so does cancelling. Nothing pleads, stalls, or hides the door.
No lulling
Sessions end. When the week's work is done, Bloom says so and gets out of the way.

The privacy promise is the same promise. Bloom is self-hosted, carries no ads, and your family's data is never sold — there is no advertiser to keep anyone scrolling for. That distinction is not hypothetical: in 2022, The Markup reported that a sister company of Naviance — guidance software used across US schools — had sold colleges targeted-advertising access to millions of students, filtered by location, “ability,” and, until 2019, race; the schools and counselors relying on it never chose that business model. Common Sense Media's privacy reviews of more than 200 kids' apps found roughly 73% monetized personal information. Bloom has exactly one customer: your family.

Sources: engagement-design audit — arXiv:2411.12083 · The Markup, 2022 — themarkup.org

Day to day

Quietly on top of all of it

Background jobs keep data fresh overnight, and the dashboard adapts to your student's grade — a ninth grader sees a calm runway, a senior sees deadline triage.

Learning Lab
A study space for grades 9–12: free, human-reviewed lessons and videos (Khan Academy, Crash Course, and more) with reviewed practice, organized by topic and linked to the source. A topic tutor explains a concept in plain language and draws the diagram or formula when it helps — it teaches, it won't do the homework, and it stays on the topic. Your student can keep a study conversation in their private notes; it's theirs, and nothing's saved unless they choose to.
Grade-adaptive dashboard
The app grows with your student. Early years focus on interests and habits; application season brings trackers, essays, and deadlines forward.
On Track
Two minutes with a report card gives you the ninth-grade signal the University of Chicago Consortium's research identified: GPA of 3.0 or better, no D or F in English or math, attendance at 96% or above, and no discipline incidents. A miss reads as “worth a conversation,” not a crisis.
Family Check-Ins
A quarterly 20-minute conversation Bloom sets up for you: it proposes the date, builds the agenda from your family's real quarter, and reminds everyone a week out and the day before. Parents ask; goals stay student-written.
Status-aware scholarships
Matches filter by citizenship and immigration status, so an EAD or DACA student never wastes an evening on an award that requires what they don't have. From 10th grade on, Bloom also points to BigFuture's monthly drawings — $500 and $40,000 — with no essay, GPA cutoff, or citizenship requirement. They're drawings, not merit awards, and Bloom says so.
Common App command center
All seven sections tracked, activity descriptions kept to the real 50, 100, and 150 character limits, and supplement prompts ready for the schools on the list.
Moments journal
A private story-bank where your student captures real moments year-round — essay material later. Private to your student; that's the point.
Bloom Rewind
A private semester recap built only from what your student wrote and did — never invented. Parents see that it exists, not what's inside: it's theirs to share, in person, when they're ready.
Encrypted counselor sharing
Your student can share a progress snapshot with a counselor via a link that decrypts only in the counselor's browser. One click revokes it.
Test plans & practice
SAT and ACT study plans built around real test dates and available hours, plus interview practice before alumni conversations.
Clubs & opportunities
Bloom reads your student's own school website and lists the real clubs it finds there — linked to the source, matched to their interests, never invented. Where a school doesn't post its clubs, it points to the kinds worth asking about, and nudges starting one where an interest has no home. Plus internships, summer programs, and competitions near you.
A direct line to us
Something off? Send feedback is built into the app — it reaches us without your family's data ever leaving home.

Pricing

Priced by stage, not by feature list

Bloom is a year-round companion — it works between deadlines, not just on them. Pick the plan that matches your student's grade.

Grades 9 & 10

Foundation

$99 per month

The exploring years — interests, habits, opportunities, and a story-bank that starts early.

  • Learning Lab — curated lessons & reviewed practice with a topic tutor that explains and draws the diagram
  • Quarterly Family Check-Ins — date proposed, agenda prepped, goals student-written
  • On Track — the ninth-grade signal from any report card, in two minutes
  • Moments journal, What I'm into, and a private semester Bloom Rewind
  • Opportunity discovery and status-aware scholarships, grade-tuned month by month
  • Up to 150 AI conversations a day

Grades 11 & 12

Application

$149 per month

The busy years — testing, essays, applications, and aid, with more room for AI coaching.

  • Everything in Foundation, for the whole family — same product, same Learning Lab
  • Common App command center, supplements, and the essay coach that never ghostwrites
  • SAT/ACT study plans, brag sheets, portfolio site, and encrypted counselor sharing
  • Up to 400 AI conversations a day

Both plans are the same Bloom. What your student sees is shaped by their grade, not by which plan you pick — the Application plan simply carries a higher daily AI allowance for the heavier writing years.

14-day free trial. Card up front; cancel anytime.

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Questions

What parents ask us

What does a monthly subscription pay for?

A companion that works all year, not a tool you open twice. Overnight jobs keep scholarship matches, aid figures, and deadlines current; the AI coaching, journal, and trackers are there every week of the journey — and the app updates itself while you sleep.

Is Bloom useful before 11th grade?

Ninth grade is when the quiet work matters most. In the University of Chicago Consortium's research, students who finished ninth grade on track — a B average or better, no failing grades in English or math, strong attendance — graduated at far higher rates than students who didn't. A freshman family uses Bloom lightly: the What I'm into interests timeline, a two-minute On Track read of each report card, a journal quietly banking real moments, and a quarterly 20-minute family check-in that Bloom preps for you. No essays, no deadline pressure — that comes years later.

Can I read my student's essays and journal?

Not unless they share them. You see progress and counts — sections done, deadlines met, moments banked — while drafts, the Moments journal, their interests notes, and their Bloom Rewind stay theirs. The Rewind, a private semester recap in your student's own words, is theirs to show you — Bloom will even tell you to ask about it at the next check-in. That boundary is exactly why students keep using it.

What happens if we cancel?

You can cancel anytime. And because Bloom runs on your own computer, your family's records are already yours — they were never on our servers to begin with.

Is our data ever sold or used to train AI?

No. Your records live on your machine. AI requests are proxied through your family's Bloom host with personal details scrubbed, and nothing is sold, shared, or used for training. The privacy policy lists exactly what reaches our server.

Four years go faster than you think.

Set Bloom up in about ten minutes, and give your student a companion for all of them.

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